Anonymous
So many, including myself! Bought into the idea that hey it’s “chalked-full” of vitamins, it must be healthy for me! Oh and all that sugar in it? Doesn’t matter, look at all those vitamins! Even though we’re all, or at least most of us are, smart enough to realize that’s just false hope… Anything that tastes that good probably isn’t good for you. But thanks to the simplicity and sophistication behind the label and marketing, we all turn a blind eye. Isn’t that what marketing is all about though? At least the CMO is doing his job.